Program
8:00 - 9:00
Check-in
9:00 - 9:30
![](https://2023.designmatters.mx/wp-content/uploads/sites/14/2022/08/layshi-with-green-background.png)
9:30 - 10:00
![](https://2023.designmatters.mx/wp-content/uploads/sites/14/2023/01/benjamin-evans-purple.png)
Benjamin Evans
Head of Product Inclusion PayPalThe little-known secret to becoming the best in the world
10:00 - 10:30
![](https://2023.designmatters.mx/wp-content/uploads/sites/14/2022/10/roberto-green.png)
10:30 - 11:00
![](https://2023.designmatters.mx/wp-content/uploads/sites/14/2022/11/Ale-pink.png)
Alejandro Matamala Ortiz
Co-founder & Head of Design RunwayThe rise of - synthetic - designers
11:00 - 11:30
Coffee Break
11:30 - 13:00 Choose a Nerd Track
Talks
11:30 - 12:00
![](https://2023.designmatters.mx/wp-content/uploads/sites/14/2022/08/dafne-sandra-214x294.png)
Dafne Martínez & Sandra García
Brand Managers and Typeface designersTipastype
A story about curiosity & following your heart
12:00 - 12:30
![](https://2023.designmatters.mx/wp-content/uploads/sites/14/2022/10/frida-ocre-214x294.png)
12:30 - 13:00
![](https://2023.designmatters.mx/wp-content/uploads/sites/14/2022/12/Ricardo-purple-214x294.png)
Ricardo Lozano
Co-DirectorWhat design can do Mexico
What design can do to create circularity in communication campaigns
Workshops
11:30 - 13:00
![](https://2023.designmatters.mx/wp-content/uploads/sites/14/2022/10/mariana-purple-214x294.png)
Mariana Pedroza
Artist and Co-FounderHumankind
How to create Generative Art for NFTs
Only In-Person
11:30 - 13:00
![](https://2023.designmatters.mx/wp-content/uploads/sites/14/2022/10/speakers-with-background-1-214x294.png)
Swar Raisinghani & Nikhita Ghugari
FoundersXeno Co-lab
Designing with intention. A practical guide into systemic thinking
Livestream Only
13:00 - 14:30
Networking & Lunch Break
13:00 - 13:30 - In-Person Networking dynamic with Layshi Curbelo 13:30 - 14:30 - LUNCH
14:30 - 16:00 Choose a Nerd Track
Talks
14:30 - 15:00
![](https://2023.designmatters.mx/wp-content/uploads/sites/14/2022/10/ryo-pink-214x294.png)
Ryo Sampei
ProducerSpectrum Tokyo / Design Matters Tokyo
Where’s the Wasabi? Finding the Japanese Style in Digital Design
15:00 - 15:30
![](https://2023.designmatters.mx/wp-content/uploads/sites/14/2022/10/gabrierla-lila-214x294.png)
15:30 - 16:00
![](https://2023.designmatters.mx/wp-content/uploads/sites/14/2022/10/claudia-pink-214x294.png)
Workshops
14:30 - 16:00
![](https://2023.designmatters.mx/wp-content/uploads/sites/14/2023/01/alejandro-eduardo--214x294.png)
Eduardo Obieta & Alejandro Magallanes
Artists & DesignersCENTRO
Drawing for the metaverse
Only In-Person
14:30 - 16:00
![](https://2023.designmatters.mx/wp-content/uploads/sites/14/2023/01/speakers-with-background-214x294.png)
Rachel Davis
Workshop experience designer & facilitatorButter Community Hub
Building Play Into Your Design Team's Remote Collaboration
Livestream Only
16:00 - 16:30
Coffee Break
16:30 - 17:00
![](https://2023.designmatters.mx/wp-content/uploads/sites/14/2022/08/hayley-ocre.png)
Hayley Hughes
Design Director NikeMaking responsible design the path of least resistance
17:00 - 17:30
![](https://2023.designmatters.mx/wp-content/uploads/sites/14/2022/08/rahul-pink-1.png)
8:30 - 9:30
Check-in
9:30 - 10:00
![](https://2023.designmatters.mx/wp-content/uploads/sites/14/2022/08/layshi-with-green-background.png)
Layshi Curbelo 2
Design Advocate Command Z in collaboration with OzmoHeroes (Designers) are made by the path they choose, not the power they are graced with.
10:00 -10:30
![](https://2023.designmatters.mx/wp-content/uploads/sites/14/2023/01/angel-pink.png)
Angel Lorenzo
Associate Design Director frogThe Power of Unity: Bridging the Gap Between Cross-Functional Teams
10:30 - 11:00
![](https://2023.designmatters.mx/wp-content/uploads/sites/14/2022/10/mirko-green-final.png)
11:00 - 11:30
Coffee Break
11:30 - 13:00 Choose a Nerd Track
Talks
11:30 - 12:00
![](https://2023.designmatters.mx/wp-content/uploads/sites/14/2022/08/kaave-green-214x294.png)
12:00 - 12:30
![](https://2023.designmatters.mx/wp-content/uploads/sites/14/2023/01/benjamin-real-214x294.png)
Benjamin Real
ExperienceOps LeadMultiplica
The support team for the superheroes (designers)
12:30 - 13:00
![](https://2023.designmatters.mx/wp-content/uploads/sites/14/2023/01/ethan-ocre-214x294.png)
Ethan Parry
UX Researcher, Designer & FounderTodo Se Diseña
The Power of Failure: Using Setbacks as a Springboard for Success
Workshops
11:30 - 13:00
![](https://2023.designmatters.mx/wp-content/uploads/sites/14/2022/06/geo-ocre-214x294.png)
11:30 - 13:00
![](https://2023.designmatters.mx/wp-content/uploads/sites/14/2023/01/alexandra-214x294.png)
13:00 - 14:30
Networking & Lunch Break
13:00 - 13:30 - In-Person Networking dynamic with Layshi Curbelo 13:30 - 14:30 - LUNCH
14:30 - 16:00 Choose a Nerd Track
Talks
14:30 - 15:00
![](https://2023.designmatters.mx/wp-content/uploads/sites/14/2022/10/alejandra-regina-1-1-214x294.png)
15:00 - 15:30
![](https://2023.designmatters.mx/wp-content/uploads/sites/14/2023/01/1-214x294.png)
Adrian Solca
Experience Design DirectorEPAM Continuum
Designing a new Mentorship model for Designers
15:30 - 16:00
![](https://2023.designmatters.mx/wp-content/uploads/sites/14/2022/10/anna-jorge-ocre--214x294.png)
Anna Arasa Gaspar & Jorge Furuya
UX Design Manager & Head of Car UX DesignVolvo Cars
Walking the walk: the ingredients for good design
Workshops
14:30 - 16:00
![](https://2023.designmatters.mx/wp-content/uploads/sites/14/2023/01/omswaldo-gustavo-214x294.png)
Gustavo Castillo & Oswaldo Marquez
General DirectorsCoolhuntermx & Casa Bengala
Back to the future: Augmented Reality for responsible design creation
Only In-Person
14:30 - 16:00
![](https://2023.designmatters.mx/wp-content/uploads/sites/14/2023/01/patricio-214x294.png)
Patricio Bustos
UX LeadSiemens
Perspectives on how to build a UX team from a human approach
Livestream Only - Spanish
16:00 - 16:30
Coffee Break
16:30 - 17:00
![](https://2023.designmatters.mx/wp-content/uploads/sites/14/2022/10/swar-nikhita-purple.png)
Nikhita Ghugari & Swar Raisinghani
Founders Xeno Co-labDesign for diversity through inclusion and democratization
17:00 - 17:30
![](https://2023.designmatters.mx/wp-content/uploads/sites/14/2022/10/tiziana-pink.png)
Tiziana Alocci
Information Designer & Data Artist Studio Tiziana AlocciExperience the data you can't see
17:30 - 18:00
![](https://2023.designmatters.mx/wp-content/uploads/sites/14/2022/08/Pablo-purlple.png)
18:00 - 18:30