Program

8:00 - 9:00

Check-in

9:00 - 9:30

Layshi Curbelo – The Host

Welcome to Design Matters Mexico 23

9:30 - 10:00

Benjamin Evans

Head of Product Inclusion PayPal

The little-known secret to becoming the best in the world

10:00 - 10:30

Roberto Cabezas

Chair Creative Computing CENTRO

I dream of hybrids: the last move

10:30 - 11:00

Alejandro Matamala Ortiz

Co-founder & Head of Design Runway

The rise of - synthetic - designers

11:00 - 11:30

Coffee Break

11:30 - 13:00 Choose a Nerd Track

Talks

11:30 - 12:00

Dafne Martínez & Sandra García

Brand Managers and Typeface designers
Tipastype

A story about curiosity & following your heart

12:00 - 12:30

Frida Medrano

Senior Designer
Kettle

Designing systems with variable fonts

12:30 - 13:00

Ricardo Lozano

Co-Director
What design can do Mexico

What design can do to create circularity in communication campaigns

Workshops

11:30 - 13:00

Mariana Pedroza

Artist and Co-Founder
Humankind

How to create Generative Art for NFTs

Only In-Person

11:30 - 13:00

Swar Raisinghani & Nikhita Ghugari

Founders
Xeno Co-lab

Designing with intention. A practical guide into systemic thinking

Livestream Only

13:00 - 14:30

Networking & Lunch Break

13:00 - 13:30 - In-Person Networking dynamic with Layshi Curbelo 13:30 - 14:30 - LUNCH

14:30 - 16:00 Choose a Nerd Track

Talks

14:30 - 15:00

Ryo Sampei

Producer
Spectrum Tokyo / Design Matters Tokyo

Where’s the Wasabi? Finding the Japanese Style in Digital Design

15:00 - 15:30

Gabriela Salinas

Head of Design Strategy
Bitso

When design is invisible

15:30 - 16:00

Claudia Sosa

Senior Product Manager
Sofía

It takes a village

Workshops

14:30 - 16:00

Eduardo Obieta & Alejandro Magallanes

Artists & Designers
CENTRO

Drawing for the metaverse

Only In-Person

14:30 - 16:00

Rachel Davis

Workshop experience designer & facilitator
Butter Community Hub

Building Play Into Your Design Team's Remote Collaboration

Livestream Only

16:00 - 16:30

Coffee Break

16:30 - 17:00

Hayley Hughes

Design Director Nike

Making responsible design the path of least resistance

17:00 - 17:30

Rahul Lindberg Sen

Head of Mobile & Offers UX Volvo Cars

Why So Serious?

8:30 - 9:30

Check-in

9:30 - 10:00

Layshi Curbelo 2

Design Advocate Command Z in collaboration with Ozmo

Heroes (Designers) are made by the path they choose, not the power they are graced with.

10:00 -10:30

Angel Lorenzo

Associate Design Director frog

The Power of Unity: Bridging the Gap Between Cross-Functional Teams

10:30 - 11:00

Mirko Azis

Design Principal IBM Experience Ecosystem

#Terraforming

11:00 - 11:30

Coffee Break

11:30 - 13:00 Choose a Nerd Track

Talks

11:30 - 12:00

Kaave Pour

Co-founder & Head
SPACE10

Creativity in the age of AI

12:00 - 12:30

Benjamin Real

ExperienceOps Lead
Multiplica

The support team for the superheroes (designers)

12:30 - 13:00

Ethan Parry

UX Researcher, Designer & Founder
Todo Se Diseña

The Power of Failure: Using Setbacks as a Springboard for Success

Workshops

11:30 - 13:00

Geo Law

Illustrator / Doodler
Independent

Doodle Club workshop

In-person only

11:30 - 13:00

Alexandra Zenner

Creative & Planning
SPACE10

Creativity & AI

Livestream Only

13:00 - 14:30

Networking & Lunch Break

13:00 - 13:30 - In-Person Networking dynamic with Layshi Curbelo 13:30 - 14:30 - LUNCH

14:30 - 16:00 Choose a Nerd Track

Talks

14:30 - 15:00

Alejandra & Regina Bortoni

Founders & Directors
Openn

Designing for everyone

15:00 - 15:30

Adrian Solca

Experience Design Director
EPAM Continuum

Designing a new Mentorship model for Designers

15:30 - 16:00

Anna Arasa Gaspar & Jorge Furuya

UX Design Manager & Head of Car UX Design
Volvo Cars

Walking the walk: the ingredients for good design

Workshops

14:30 - 16:00

Gustavo Castillo & Oswaldo Marquez

General Directors
Coolhuntermx & Casa Bengala

Back to the future: Augmented Reality for responsible design creation

Only In-Person

14:30 - 16:00

Patricio Bustos

UX Lead
Siemens

Perspectives on how to build a UX team from a human approach

Livestream Only - Spanish

16:00 - 16:30

Coffee Break

16:30 - 17:00

Nikhita Ghugari & Swar Raisinghani

Founders Xeno Co-lab

Design for diversity through inclusion and democratization

17:00 - 17:30

Tiziana Alocci

Information Designer & Data Artist Studio Tiziana Alocci

Experience the data you can't see

17:30 - 18:00

Pablo Stanley

Co-Founder & CEO Bueno NFT

The Succesful Imposter

18:00 - 18:30

Goodbye & Networking