Rahul Lindberg Sen

Head of Mobile & Offers UX

Volvo Cars

Why So Serious?

‘You either die a Hero or live long enough to see yourself become the Villain’ – Harvey Dent, The Dark Knight

As Designers, we possess superpowers that are meant to be a force for good and positivity in the world. We are blessed with processes, tools, empathy and an eye for simplifying the complex. When designers activate our superpowers, we are meant to make magic in the world. That said, our superpowers equally have the potential to become our ‘kryptonite’ – our weakness. Our curse. Over-designing and ‘solutionism’ in a results driven, material age have wrought havoc on society, on the planet as a whole.

My talk will discuss some of these challenges and observations of being ‘super’ and debunk some myths about being superhuman.

Let’s put a smile on that face.

About Rahul

Rahul is Head of Mobile & Offers UX at Volvo Cars. Together with his team, he focuses on future innovation, thinking outside the box to invent desirable products that don’t exist yet. Previously, he worked as a Design Manager at Spotify.